Designing a Landing Page for Benchmarking Portal

Clear, Engaging, and User-Centric

I designed a responsive landing page for the Benchmarking Portal to guide users into the existing app and introduce the core offer. Following a provided style guide, I focused on clarity, consistency, and usability across all devices.

Client

Benchmarking Portal

Services

UI & UX Design

Industries

Pharmaceutical

mobile screens benchmarking portal

The Benchmarking Portal already had an established app and brand, and my task was to create a landing page that felt like a natural extension of both. I worked within a style guide and collaborated closely with the project manager and developer to ensure alignment with the existing product. Using Figma I focused on structuring the content so that users could easily understand the offer and navigate into the app. Beyond the visuals, I also created design guidelines that supported consistent implementation and allowed for future growth.

The Benchmarking Portal already had an established app and brand, and my task was to create a landing page that felt like a natural extension of both. I worked within a style guide and collaborated closely with the project manager and developer to ensure alignment with the existing product. Using Figma I focused on structuring the content so that users could easily understand the offer and navigate into the app. Beyond the visuals, I also created design guidelines that supported consistent implementation and allowed for future growth.

Laptop View
Desktop Screens