Designing a Landing Page for Benchmarking Portal

Clear, Engaging, and User-Centric

I designed a responsive landing page for the Benchmarking Portal to guide users into the existing app and introduce the core offer. Following a provided style guide, I focused on clarity, consistency, and usability across all devices.

Client

Benchmarking Portal

Services

UI & UX Design

Industries

Pharmaceutical

mobile screens benchmarking portal
mobile screens benchmarking portal
mobile screens benchmarking portal

The Benchmarking Portal already had an established app and brand, and my task was to create a landing page that felt like a natural extension of both. I worked within a style guide and collaborated closely with the project manager and developer to ensure alignment with the existing product. Using Figma I focused on structuring the content so that users could easily understand the offer and navigate into the app. Beyond the visuals, I also created design guidelines that supported consistent implementation and allowed for future growth.

Laptop View
Laptop View
Laptop View
Desktop Screens
Desktop Screens
Desktop Screens