Designing a Landing Page for Benchmarking Portal
Clear, Engaging, and User-Centric
I designed a responsive landing page for the Benchmarking Portal to guide users into the existing app and introduce the core offer. Following a provided style guide, I focused on clarity, consistency, and usability across all devices.
Client
Benchmarking Portal
Services
UI & UX Design
Industries
Pharmaceutical
The Benchmarking Portal already had an established app and brand, and my task was to create a landing page that felt like a natural extension of both. I worked within a style guide and collaborated closely with the project manager and developer to ensure alignment with the existing product. Using Figma I focused on structuring the content so that users could easily understand the offer and navigate into the app. Beyond the visuals, I also created design guidelines that supported consistent implementation and allowed for future growth.